Lakewood Ranch Business Alliance
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agency:
Grapevine -
Client:
LWRBA
The Grapevine creative team designed the Lakewood Ranch Business Alliance’s annual LWR Guide, which includes a directory and information about the rapidly growing region and local businesses. Patrick researched and wrote content for two stories featured in Vol. 3 of the book in 2021. A four-page feature highlighted Mote Marine Laboratory’s then-ongoing “Oceans for All” campaign — an effort to build a state-of-the-art science and education aquarium in the area — and a two-page spread showcased skyrocketing economic development in Lakewood Ranch. He’s continued to develop copy for subsequent issues of the LWR Guide over the years.
In 2022, Patrick researched and wrote content for a large feature published in Vol. 4 of the book.
The four-page piece told the story of Benderson Development’s entrance into Lakewood Ranch — now an award-winning, master-planned community — in 1998 with the purchase of an outlet mall that had seen better days. It was the start of the national real estate development company’s long-term vision to create University Town Center, which is now a world-class shopping, dining and entertainment district with incredible appeal.
