Collateral, Concepts, Digital Campaigns, E-Blasts & Blogs, Print Ads, Social Media Content, Website Development
Agency:
Grapevine
Client:
Gallagher & Hagopian
Patrick worked alongside Grapevine’s design team to develop ads to be used in digital marketing efforts and print pubications, along with a new website, trifold brochure, outdoor signage, monthly e-blasts and keyword-rich, resourceful blog posts, and other projects spanning 2023 through 2025 for Gallagher & Hagopian. Copy for creative pieces, from ads to collateral, focused on their success as results driven personal injury attorneys, and that hiring a small, experienced team over a large, nationwide law firm can have advantages.
Patrick also took over monthly Facebook and Instagram content development in collaboration with Grapevine’s social media team. He not only mapped out posts but wrote copy and researched resourceful information that pertained to the personal injury law firm’s practice areas — and what its clients cared about viewing. Posts ranged from community outreach to case studies, tips and ultimately segued into creating a strategy for Instagram and Facebook Reels.
In addition marketing efforts above, Patrick and the team worked on a 2024 awareness campaign targeted at motorcycle riders, which focused on Gallagher & Hagopian’s experience handling motorcycle accident injury cases. Along with special quarterly e-blasts, concepts for ad development included quick, punchy messaging and resourceful statistics about the risks of riding and benefits of hiring a trial attorney who can fight for fair compensation.