BPE Ad Development

Patrick collaborated with Grapevine’s design team to create full- and half-page print ads for Berlin Patten Ebling — a Southwest Florida law firm specializing in real estate, litigation and estate planning. The ads were meant to not only be eye-catching and a play on words, but a reiteration of the legal team’s goals of providing a first-class experience for each and every client. 

Life’s Biggest Occasions was also used as a strong, bold headline in reference to BPE’s positioning statement — “Legal Experts for Life’s Biggest Occasions” — which Patrick also produced with Grapevine. Completed in 2022, the ad design featuring a sinking house and witty copy won a silver ADDY and best-in-category AMY during the American Advertising Awards hosted by AAF Suncoast.